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Newsrooms are embracing AI faster than ever—but audiences want to know how these tools impact the stories they read. Building trust starts with transparency.
That’s why Poynter’s MediaWise, in collaboration with the Associated Press and with support from Microsoft, is launching Talking About AI: Communicating Use and Intent to Audiences ([link removed]) , a free toolkit designed to help journalists and media professionals talk with their audience about AI and reduce consumer anxiety.

🔍 What’s inside the toolkit?
* Audience education tools to demystify AI
* Visual systems for disclosing AI use
* Engagement-ready workshops and social assets
* Policy guidance and customizable templates

Be the first to explore the AI toolkit during our upcoming webinar.

Talking About AI: A Toolkit for Engaging Audiences
🗓 June 5, 2025 | 🕧 12:30–1:30 p.m. ET
🎤 Featuring Alex Mahadevan & Sean Marcus from MediaWise

👉 Register now ([link removed])
📥 Download the toolkit ([link removed])


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