Get the tools and guidance you need to talk transparently with your audience about AI in journalism. Email not displaying correctly?
View it in your browser.
Poynter.
 
Newsrooms are embracing AI faster than ever—but audiences want to know how these tools impact the stories they read. Building trust starts with transparency.

That’s why Poynter’s MediaWise, in collaboration with the Associated Press and with support from Microsoft, is launching Talking About AI: Communicating Use and Intent to Audiences, a free toolkit designed to help journalists and media professionals talk with their audience about AI and reduce consumer anxiety.

🔍 What’s inside the toolkit?

  • Audience education tools to demystify AI
  • Visual systems for disclosing AI use
  • Engagement-ready workshops and social assets
  • Policy guidance and customizable templates

Be the first to explore the AI toolkit during our upcoming webinar. 

Talking About AI: A Toolkit for Engaging Audiences
🗓 June 5, 2025 | 🕧 12:30–1:30 p.m. ET
🎤 Featuring Alex Mahadevan & Sean Marcus from MediaWise

👉 Register now
📥 Download the toolkit
 
ADVERTISE // DONATE // LEARN // JOBS
Did someone forward you this email? Sign up here.
Facebook Twitter LinkedIn Instagram Reply
Poynter.
The Craig Newmark Center For Ethics and Leadership
International Fact-Checking Network
MediaWise
PolitiFact
© All rights reserved Poynter Institute 2025
801 Third Street South, St. Petersburg, FL 33701

If you don't want to receive email updates from Poynter, we understand.
You can change your subscription preferences or unsubscribe from all Poynter emails.