From TradeBriefs CEO Picks <[email protected]>
Subject The 7-38-55 rule: Debunking the golden ratio of conversation
Date May 26, 2024 7:36 AM
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Knowledge for Decision-Makers
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CEO Picks - The best that international journalism has to offer!

S1

The 7-38-55 rule: Debunking the golden ratio of conversation
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Sometimes the best thing in life is a simple rule that promises to
solve a complex problem. Bonus points if the problem concerns human
behavior, and the rule sports a catchy, easy-to-remember number.

In each case, a modicum of research gave a scientific spit shine to an
otherwise casual observation. Yes, it takes time and dedication to
master a skill, but there’s nothing magical about the 10,000-hour
mark. Yes, genetics play a role in happiness, but our choices and
circumstances also alter our genes. And yes, people have different
personalities, but there’s little valid and reliable data to suggest
everyone will fit neatly into one of 16 boxes. 

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S2

The fight over meat-free meat pits Europe's traditionalists against
foodie innovators - The Economist (No paywall)
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The steaks are high

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S3

Meet the man causing cracks in the antiquities trade - The Economist
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Matthew Bogdanos employs unorthodox tactics to repatriate stolen art
and antiquities

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S4

How to save South Africa - The Economist (No paywall)
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The rainbow nation needs an alternative to decline under the ANC

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S5

What Is Lyocell Fabric, and Is It Eco-Friendly?
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I sleep on a lot of bedding. It comes with the territory when you test
bed sheets and comforters for a living. I've slept on everything from
bamboo and silk to plain-weave cotton, but there's a term I've seen
quite often in bedding materials that I didn't know much about:
lyocell. So I had to know. What makes it different from other bedding
materials? Is it more comfortable to sleep on? Are the cooling and
eco-conscious descriptions I often saw accurate? What's Tencel, and is
it different from lyocell?

Lyocell is a cellulose-based, man-made fiber similar to fabrics like
rayon with purported eco-friendly benefits in the manner it's
manufactured. Is it the magic solution to eco-friendly sheets? No. But
it's a move in the right direction, and there's plenty of opportunity
for lyocell to become an even more eco-conscious choice.

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S6

How to Get the Most Out of a One-on-One with Your Boss
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Regular one-on-one meetings with your boss may seem like just a
routine way for them to check in on your work, but especially if
you’re just starting out, these conversations can fundamentally
influence your workplace experience, your relationship with your
manager, and your future growth and success. The author has studied
these meetings and found that they are most successful when centered
around the employee’s needs. Here are five critical behaviors for
you to use in your first one-on-one with your boss.

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S7

"Deny, denounce, delay": The battle over the risk of ultra-processed
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Madeleine Speed, Ella Hollowood and Sarah Neville, Financial Times -
May 25, 2024 11:15 am UTC

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S8

Trump's Money Problems Are Becoming a Crisis for the Entire Country
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The ex-president's financial troubles make him beholden to his wealthy
friends. If he's president again, they will want something in
return.Donald Trump is facing some of the most serious threats to his
financial empire in his long and tumultuous career. That's his
problem.

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S9

The Two Women Who Wrote as 'Michael Field'
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This is an edition of Time-Travel Thursdays, a journey through The
Atlantic's archives to contextualize the present and surface
delightful treasures. Sign up here.The poetic geniusâtortured,
solitaryâis a familiar figure. Some of the concept's staying power
comes from simple wonder: The best poetry makes us marvel at the human
spirit's ability to use language in such extraordinary or unusual
ways, whether it's "'twas brillig, and the slithy toves" or "beauty is
truth, truth beauty,âthat is all / Ye know on earth" or "my Life had
stoodâa Loaded Gun." We tend to be stunned, transported, floored by
creativity when we encounter itâwhich is why the clichés of
AI-generated art and poetry still amuse rather than move us.

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S10

What's Really Epic About 'Furiosa'
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Even as a little girl, Furiosa understood the value of staying hidden
in the wasteland of postapocalyptic Earth, where resources are scarce,
war is everlasting, and strangers are immediately treated as threats.
But keeping out of sight is not the easiest task in the Mad Max films.
The director George Miller's dystopian setting conceals little; his
bleak hellscapes provide the perfect stage for thunderous
exhibitionism, the kind that yields characters such as the Doof
Warrior, who shreds a flame-throwing electric guitar to lead militias
into battle. For most humans in this world, surviving means roaring
through life with ruthless ferocity on armor-plated vehicles. The
madder you are, the better off you'll be.Yet Furiosa draws strength
from quiet control; she's a largely silent, sensible observer who
refuses to succumb to the insanity of her surroundings. Her origin
story, told in Furiosa: A Mad Max Saga, shows similar restraint: The
film, in theaters this week, does not move at the breakneck pace of
2015's stupendous Mad Max: Fury Road, an extended chase sequence of a
movie that first introduced the character played by Charlize Theron.
Instead, Furiosa is a complex, contemplative, and sprawling picture
that explores the price of holding on to your humanityâhiding it,
tending to itâin a world that argues against its very value. The
result is a film that's perhaps less propulsive than its predecessor
but no less visceral to watch.

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S11

Why ChatGPT feels more "intelligent" than Google Search
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The Google Search bar doesn’t feel like an artificial intelligence.
No one speculates that it might soon become an artificial general
intelligence (AGI) — an entity that is competitive across many
domains to a human being.

But do you know many “generally intelligent” humans who can muster
a decent translation into and out of 133 languages? 

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S12

3 Reasons That Creating Value for Others First Is a Great Business
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If I've learned anything in the business world, it's that adopting a
"philanthropy-first" mindset is a smart approach. By philanthropy
first, I don't mean writing checks left and right. I mean focusing on
how you can meet others' needs before your own. 

People with philanthropic spirits look for opportunities to support
and elevate the people around them. When they find those
opportunities, they act on them quickly without expecting anything in
return. The result? They become far more valuable to every individual
they touch.

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S13

I Wrote a Book About Harvard Business School. Here's What I Learned
About Pure Dumb Luck
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Second, during our discussion, I learned something important: The
person who wrote the marketing copy hadn't pulled that phrase out of
thin air. Instead, she was paraphrasing something I'd said in an
earlier meeting about the book.

This was intriguing: When people asked about my work, it seemed, I was
happy to attribute at least some of my success to luck. But when
someone else downplayed my hard work and used almost the exact same
language, I reacted very differently.

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S14

How This Consultant Helps Companies Like Google, Nike, and Pixar Fix
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Elaine Lin Hering is a former managing partner of Triad Consulting
Group and a lecturer on law at Harvard Law School specializing in
dispute resolution, mediation, and negotiation. Hering works with
organizations and individuals at companies such as American
Express, Capital One, Google, Nike, and Pixar to help them
build skills in communication, collaboration, and conflict
management. Her new book, Unlearning Silence: How to Speak Your
Mind, Unleash Talent, and Live More Fully, is on sale now and offers
strategies for building a collaborative company culture. Here, Hering
shares the parts of her book most pertinent to entrepreneurs. --As
told to Tim Crino

"We can't launch successful products or scale businesses without input
from multiple people and teams. But so many founders and entrepreneurs
fall into the trap of building cultures that discourage team members
from speaking up. I call them cultures of silence.

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S15

3 Simple Rules to Boost Meeting Engagement
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This year my fitness business, like many others, has
experienced turnover and changes in key leadership roles. All these
changes have brought in new energy, and fresh perspectives but also
a sharp decline in engagement in our leadership team meetings. 

At our company, Gage Strength Training, our meeting agenda reserves a
dedicated time slot for addressing critical business issues--those
impediments hindering our progress toward our organizational vision.

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S16

If Your Brand Doesn't Have a Personality, You Better Get One ASAP
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Ginger Zumaeta, an Entrepreneurs' Organization (EO) member in
Los Angeles, is the founder of Motive3, a brand strategy agency
that helps companies build messaging playbooks for communications that
resonate and motivate. We asked Ginger how brand personality helps
companies stand out in an increasingly AI-generated content landscape.
Here's what she shared.

Artificial Intelligence is accelerating content creation at an
unprecedented pace. But that raises a few problems. It
makes standing out in the ever-expanding sea of digital noise
increasingly challenging and presents a unique conundrum to company
leaders and their brand messaging and content teams. The problem has
shifted -- from producing more content to crafting content with
character and a distinctive brand personality.

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S17

Supercharge Your Career Success With These 5 Key Strategies for
Managing Up [[link removed]}&lead=419599&emailid=5210&nl=daily]  
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Whatever position you occupy in an organization, whether you're an
executive or a manager, a supervisor or a frontline employee, managing
up is a key skill that can have a tremendously positive impact on your
career success and overall job satisfaction.

Managing up does not mean becoming your boss's boss--not even.
Instead, it means being acutely attuned to what your boss needs to
succeed and then doing your best to provide it. When you align your
goals with theirs, communicate effectively, and build strong
professional relationships with your boss, you both win. And, of
course, so does your team and your organization.

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S18

Google Is Playing a Dangerous Game With AI Search
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The search giant's new tool is answering questions about cancer, heart
attacks, and Ozempic.Doctors often have a piece of advice for the rest
of us: Don't Google it. The search giant tends to be the first stop
for people hoping to answer every health-related question: Why is my
scab oozing? What is this pink bump on my arm? Search for symptoms,
and you might click through to WebMD and other sites that can provide
an overwhelming possibility of reasons for what's ailing you. The
experience of freaking out about what you find online is so common
that researchers have a word for it: cyberchondria.

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S19

What Hamas Called Its Female Captives, and Why It Matters
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Reading too much into the language seems, at this point, to be less of
a danger than reading too little into it.

This week, Israel released an appalling video featuring five female
Israeli soldiers taken captive at Nahal Oz military base on October 7.
Fearful and bloody, the women beg for their lives while Hamas fighters
mill around and alternately threaten to kill them and compliment their
appearance. The captors call the women "sabaya," which Israel
translated as "women who can get pregnant." Almost immediately, others
disputed the translation and said sabaya referred merely to "female
captives" and included no reference to their fertility. "The Arabic
word sabaya doesn't have sexual connotations," the Al Jazeera
journalist Laila Al-Arian wrote in a post on X, taking exception to a
Washington Post article that said that it did. She said the Israeli
translation was "playing on racist and orientalist tropes about Arabs
and Muslims."

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S20

Southwest Airlines Just Announced a Big Change, and It's the Start of
the End of an Era
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Southwest Airlines devotees have gotten used to the airline floating
big changes-;like offering red-eye flights for the first time, or
maybe getting rid of their half-decade-old policy of open seating.

It's pretty straightforward: Going back to the beginning of online
flight comparison sites, which the travel industry news site Skift
dates to the launch of Travelocity in March 1996, Southwest Airlines
basically hasn't played along.

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S21

Launch Your Latest Software Product With Confidence
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How often have you logged into a tool and seen a pop-up asking you to
refresh your page for the latest release? Without any information for
me, the user, I immediately question the company's product launch
strategy. 

SaaS companies' product launch strategies commonly vary with their
maturity. Generally speaking, the younger the product and team, the
less likely they have a strong launch strategy. Yet this is an
important step in your customer's end-to-end experience, no matter
your corporate "age." Launching a successful product is about more
than just creating a great product. You must have a well-thought-out
product launch strategy that will generate education and excitement
about your roadmap and leads to adoption.

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S22

Behind the $150 Million DUDE Wipes Brand With CEO Sean Riley
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In most cases, I'd say a race to the bottom is a bad idea, but in Sean
Riley's case, as CEO at the helm of the $150 million DUDE Wipes brand,
I'm not referring to a pricing war, so he's right on target.

In less than a decade, the DUDE Wipes brand has grown from an
entrepreneurial long-shot idea in college via Sean Riley's apartment
into a lucrative black sheep in the flushable wipes industry--a world
dominated by consumer product companies collectively worth over half a
trillion dollars like Kimberly-Clark, S.C. Johnson, and Procter &
Gamble.

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S23

The Small Business Lesson I Learned From Rocky Balboa
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I have made mistakes aplenty that's for sure, but also, enough
successes that I am still around. I still write about my passion
for small business, coach others on how to get big, juicy corporate
contracts, and ghostwrite for executives and entrepreneurs. Yet I find
that even now I still have to figure a few things out.

So I love a good business lesson--both because I get to do something
new in my business that is better or cheaper, but also because it
gives me content--which is good if you are in the content business.

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S24

Don't Read This If You Love Oysters
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There's an old adage about oysters: During months whose names don't
contain the letter râMay, June, July, and Augustâit's best to stay
away.

An oyster eaten outside these months should have a satisfying snap,
like al dente pasta, says Shina Wysocki, the farm director at Chelsea
Farms, in Washington State. That slightly firm texture is a sign that
you're eating a sexually immature oyster. But summer oystersâthat is,
oysters in their mating seasonânaturally get flabby, and their gonads
swell with gametes. "It's sperm and eggs," says Gary Fleener, the
senior scientist at Hog Island Oyster Co., in Marshall, California.
"It coats your mouth like heavy cream does." It is, shall we say, an
eating experience that not everyone finds appetizing.

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S25

How Far Will Republicans Go to Become Trump's Vice President?
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As the vice-presidential sweepstakes continues, Republicans are vying
for a slot as former President Donald Trump's potential running mate.
Some of the Republicans interested in joining the campaign, including
Senators Marco Rubio and Tim Scott, have taken to publicly expressing
their loyalty to Trump in interviews, going so far as to suggest that
they would refuse the results of an election where Trump does not win.
This rhetoric could suggest what the former president is looking for
in a VP.

"This is not about litigating 2020," Mara Liasson said on Washington
Week With The Atlantic last night, in response to clips from
interviews with Rubio and Scott. "This is a party whose leadership
says they will not accept the results of an election unless they win.
The peaceful transfer of power is the bedrock of democracy and one
party doesn't believe in it."

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