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S1The 7-38-55 rule: Debunking the golden ratio of conversation  Sometimes the best thing in life is a simple rule that promises to solve a complex problem. Bonus points if the problem concerns human behavior, and the rule sports a catchy, easy-to-remember number.
In each case, a modicum of research gave a scientific spit shine to an otherwise casual observation. Yes, it takes time and dedication to master a skill, but there’s nothing magical about the 10,000-hour mark. Yes, genetics play a role in happiness, but our choices and circumstances also alter our genes. And yes, people have different personalities, but there’s little valid and reliable data to suggest everyone will fit neatly into one of 16 boxes.
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S5What Is Lyocell Fabric, and Is It Eco-Friendly? I sleep on a lot of bedding. It comes with the territory when you test bed sheets and comforters for a living. I've slept on everything from bamboo and silk to plain-weave cotton, but there's a term I've seen quite often in bedding materials that I didn't know much about: lyocell. So I had to know. What makes it different from other bedding materials? Is it more comfortable to sleep on? Are the cooling and eco-conscious descriptions I often saw accurate? What's Tencel, and is it different from lyocell?
Lyocell is a cellulose-based, man-made fiber similar to fabrics like rayon with purported eco-friendly benefits in the manner it's manufactured. Is it the magic solution to eco-friendly sheets? No. But it's a move in the right direction, and there's plenty of opportunity for lyocell to become an even more eco-conscious choice.
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S6How to Get the Most Out of a One-on-One with Your Boss Regular one-on-one meetings with your boss may seem like just a routine way for them to check in on your work, but especially if you’re just starting out, these conversations can fundamentally influence your workplace experience, your relationship with your manager, and your future growth and success. The author has studied these meetings and found that they are most successful when centered around the employee’s needs. Here are five critical behaviors for you to use in your first one-on-one with your boss.
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S9The Two Women Who Wrote as 'Michael Field' This is an edition of Time-Travel Thursdays, a journey through The Atlantic's archives to contextualize the present and surface delightful treasures. Sign up here.The poetic geniusâtortured, solitaryâis a familiar figure. Some of the concept's staying power comes from simple wonder: The best poetry makes us marvel at the human spirit's ability to use language in such extraordinary or unusual ways, whether it's "'twas brillig, and the slithy toves" or "beauty is truth, truth beauty,âthat is all / Ye know on earth" or "my Life had stoodâa Loaded Gun." We tend to be stunned, transported, floored by creativity when we encounter itâwhich is why the clichés of AI-generated art and poetry still amuse rather than move us.
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S10What's Really Epic About 'Furiosa' Even as a little girl, Furiosa understood the value of staying hidden in the wasteland of postapocalyptic Earth, where resources are scarce, war is everlasting, and strangers are immediately treated as threats. But keeping out of sight is not the easiest task in the Mad Max films. The director George Miller's dystopian setting conceals little; his bleak hellscapes provide the perfect stage for thunderous exhibitionism, the kind that yields characters such as the Doof Warrior, who shreds a flame-throwing electric guitar to lead militias into battle. For most humans in this world, surviving means roaring through life with ruthless ferocity on armor-plated vehicles. The madder you are, the better off you'll be.Yet Furiosa draws strength from quiet control; she's a largely silent, sensible observer who refuses to succumb to the insanity of her surroundings. Her origin story, told in Furiosa: A Mad Max Saga, shows similar restraint: The film, in theaters this week, does not move at the breakneck pace of 2015's stupendous Mad Max: Fury Road, an extended chase sequence of a movie that first introduced the character played by Charlize Theron. Instead, Furiosa is a complex, contemplative, and sprawling picture that explores the price of holding on to your humanityâhiding it, tending to itâin a world that argues against its very value. The result is a film that's perhaps less propulsive than its predecessor but no less visceral to watch.
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S11Why ChatGPT feels more "intelligent" than Google Search The Google Search bar doesn’t feel like an artificial intelligence. No one speculates that it might soon become an artificial general intelligence (AGI) — an entity that is competitive across many domains to a human being.
But do you know many “generally intelligent” humans who can muster a decent translation into and out of 133 languages?
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S123 Reasons That Creating Value for Others First Is a Great Business Move If I've learned anything in the business world, it's that adopting a "philanthropy-first" mindset is a smart approach. By philanthropy first, I don't mean writing checks left and right. I mean focusing on how you can meet others' needs before your own.Â
People with philanthropic spirits look for opportunities to support and elevate the people around them. When they find those opportunities, they act on them quickly without expecting anything in return. The result? They become far more valuable to every individual they touch.
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S13I Wrote a Book About Harvard Business School. Here's What I Learned About Pure Dumb Luck Second, during our discussion, I learned something important: The person who wrote the marketing copy hadn't pulled that phrase out of thin air. Instead, she was paraphrasing something I'd said in an earlier meeting about the book.
This was intriguing: When people asked about my work, it seemed, I was happy to attribute at least some of my success to luck. But when someone else downplayed my hard work and used almost the exact same language, I reacted very differently.
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S14How This Consultant Helps Companies Like Google, Nike, and Pixar Fix Cultures of Silence Elaine Lin Hering is a former managing partner of Triad Consulting Group and a lecturer on law at Harvard Law School specializing in dispute resolution, mediation, and negotiation. Hering works with organizations and individuals at companies such as American Express, Capital One, Google, Nike, and Pixar to help them build skills in communication, collaboration, and conflict management. Her new book, Unlearning Silence: How to Speak Your Mind, Unleash Talent, and Live More Fully, is on sale now and offers strategies for building a collaborative company culture. Here, Hering shares the parts of her book most pertinent to entrepreneurs. --As told to Tim Crino
"We can't launch successful products or scale businesses without input from multiple people and teams. But so many founders and entrepreneurs fall into the trap of building cultures that discourage team members from speaking up. I call them cultures of silence.
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S153 Simple Rules to Boost Meeting Engagement This year my fitness business, like many others, has experienced turnover and changes in key leadership roles. All these changes have brought in new energy, and fresh perspectives but also a sharp decline in engagement in our leadership team meetings.Â
At our company, Gage Strength Training, our meeting agenda reserves a dedicated time slot for addressing critical business issues--those impediments hindering our progress toward our organizational vision.
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S16If Your Brand Doesn't Have a Personality, You Better Get One ASAP Ginger Zumaeta, an Entrepreneurs' Organization (EO) member in Los Angeles, is the founder of Motive3, a brand strategy agency that helps companies build messaging playbooks for communications that resonate and motivate. We asked Ginger how brand personality helps companies stand out in an increasingly AI-generated content landscape. Here's what she shared.
Artificial Intelligence is accelerating content creation at an unprecedented pace. But that raises a few problems. It makes standing out in the ever-expanding sea of digital noise increasingly challenging and presents a unique conundrum to company leaders and their brand messaging and content teams. The problem has shifted -- from producing more content to crafting content with character and a distinctive brand personality.
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S17Supercharge Your Career Success With These 5 Key Strategies for Managing Up Whatever position you occupy in an organization, whether you're an executive or a manager, a supervisor or a frontline employee, managing up is a key skill that can have a tremendously positive impact on your career success and overall job satisfaction.
Managing up does not mean becoming your boss's boss--not even. Instead, it means being acutely attuned to what your boss needs to succeed and then doing your best to provide it. When you align your goals with theirs, communicate effectively, and build strong professional relationships with your boss, you both win. And, of course, so does your team and your organization.
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S18Google Is Playing a Dangerous Game With AI Search The search giant's new tool is answering questions about cancer, heart attacks, and Ozempic.Doctors often have a piece of advice for the rest of us: Don't Google it. The search giant tends to be the first stop for people hoping to answer every health-related question: Why is my scab oozing? What is this pink bump on my arm? Search for symptoms, and you might click through to WebMD and other sites that can provide an overwhelming possibility of reasons for what's ailing you. The experience of freaking out about what you find online is so common that researchers have a word for it: cyberchondria.
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S19What Hamas Called Its Female Captives, and Why It Matters Reading too much into the language seems, at this point, to be less of a danger than reading too little into it.
This week, Israel released an appalling video featuring five female Israeli soldiers taken captive at Nahal Oz military base on October 7. Fearful and bloody, the women beg for their lives while Hamas fighters mill around and alternately threaten to kill them and compliment their appearance. The captors call the women "sabaya," which Israel translated as "women who can get pregnant." Almost immediately, others disputed the translation and said sabaya referred merely to "female captives" and included no reference to their fertility. "The Arabic word sabaya doesn't have sexual connotations," the Al Jazeera journalist Laila Al-Arian wrote in a post on X, taking exception to a Washington Post article that said that it did. She said the Israeli translation was "playing on racist and orientalist tropes about Arabs and Muslims."
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S20Southwest Airlines Just Announced a Big Change, and It's the Start of the End of an Era Southwest Airlines devotees have gotten used to the airline floating big changes-;like offering red-eye flights for the first time, or maybe getting rid of their half-decade-old policy of open seating.
It's pretty straightforward: Going back to the beginning of online flight comparison sites, which the travel industry news site Skift dates to the launch of Travelocity in March 1996, Southwest Airlines basically hasn't played along.
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S21Launch Your Latest Software Product With Confidence How often have you logged into a tool and seen a pop-up asking you to refresh your page for the latest release? Without any information for me, the user, I immediately question the company's product launch strategy.Â
SaaS companies' product launch strategies commonly vary with their maturity. Generally speaking, the younger the product and team, the less likely they have a strong launch strategy. Yet this is an important step in your customer's end-to-end experience, no matter your corporate "age." Launching a successful product is about more than just creating a great product. You must have a well-thought-out product launch strategy that will generate education and excitement about your roadmap and leads to adoption.
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S22Behind the $150 Million DUDE Wipes Brand With CEO Sean Riley In most cases, I'd say a race to the bottom is a bad idea, but in Sean Riley's case, as CEO at the helm of the $150 million DUDE Wipes brand, I'm not referring to a pricing war, so he's right on target.
In less than a decade, the DUDE Wipes brand has grown from an entrepreneurial long-shot idea in college via Sean Riley's apartment into a lucrative black sheep in the flushable wipes industry--a world dominated by consumer product companies collectively worth over half a trillion dollars like Kimberly-Clark, S.C. Johnson, and Procter & Gamble.
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S23The Small Business Lesson I Learned From Rocky Balboa I have made mistakes aplenty that's for sure, but also, enough successes that I am still around. I still write about my passion for small business, coach others on how to get big, juicy corporate contracts, and ghostwrite for executives and entrepreneurs. Yet I find that even now I still have to figure a few things out.
So I love a good business lesson--both because I get to do something new in my business that is better or cheaper, but also because it gives me content--which is good if you are in the content business.
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S24Don't Read This If You Love Oysters There's an old adage about oysters: During months whose names don't contain the letter râMay, June, July, and Augustâit's best to stay away.
An oyster eaten outside these months should have a satisfying snap, like al dente pasta, says Shina Wysocki, the farm director at Chelsea Farms, in Washington State. That slightly firm texture is a sign that you're eating a sexually immature oyster. But summer oystersâthat is, oysters in their mating seasonânaturally get flabby, and their gonads swell with gametes. "It's sperm and eggs," says Gary Fleener, the senior scientist at Hog Island Oyster Co., in Marshall, California. "It coats your mouth like heavy cream does." It is, shall we say, an eating experience that not everyone finds appetizing.
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S25How Far Will Republicans Go to Become Trump's Vice President? As the vice-presidential sweepstakes continues, Republicans are vying for a slot as former President Donald Trump's potential running mate. Some of the Republicans interested in joining the campaign, including Senators Marco Rubio and Tim Scott, have taken to publicly expressing their loyalty to Trump in interviews, going so far as to suggest that they would refuse the results of an election where Trump does not win. This rhetoric could suggest what the former president is looking for in a VP.
"This is not about litigating 2020," Mara Liasson said on Washington Week With The Atlantic last night, in response to clips from interviews with Rubio and Scott. "This is a party whose leadership says they will not accept the results of an election unless they win. The peaceful transfer of power is the bedrock of democracy and one party doesn't believe in it."
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