In a world where it is becoming increasingly difficult to accurately connect with people, Face-to-Face contact is a common tool of any serious political effort. It is an extremely versatile and powerful contact that allows you not only to target your most needed audiences, but also to gather vital opinion data, build a brand, deliver product, persuade and solicit engagement while creating a committed base.
Why the ballot measure can be the final word
The ballot measure is a powerful tool for anyone who wishes to advance a public policy agenda. A well-crafted initiative can do in one swoop what could take years of public education and legislative lobbying to even approach. It also enables its proponents to frame the debate and compel their agenda to be considered state or nationwide. Nothing can more effectively turn a good idea into law than a ballot measure can.
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