Each election cycle, campaigns are tasked with the impossible: tap into the hearts and minds of voters based on how they are impacted by a world that none of us could have anticipated just two years ago. Here at Resonate, we’ve leveraged AI and deep learning to unlock the reality of today’s complex voter landscape. The result is an eligible U.S. electorate cleanly defined across 10 distinct segments based on a unique set of insights that will influence candidate choice in the 2022 primaries. Join us April 21 to meet the 2022 voters and learn:

– The #1 issue driving each voter persona to cast their vote

– Who they voted for in 2020 and where they stand on that candidate today

– The top values that strike a chord with each persona and what pulls their heartstrings

– Policies that motivate these voters to take political action