Friend – if you’re like me, you’re
– at best – deeply suspicious about anything the current wreck of the
GOP is doing. At worst – you’re like us at The Lincoln Project, where
we assume the worst and then imagine “how can it be ten times worse
than this?”
Too many in America lacked the
imagination to understand how far Trump would go. That’s part of why
we’re in this mess. (A big part of this mess is also Trump, so fair’s
fair. Blaming America for Trump when a majority didn’t vote for him
twice is a bit like blaming Joe Biden for Putin invading Ukraine, but
we’ll get there, too…)
(Before
I get further, we are coming up on our end of quarter financial
deadline for The Lincoln Project. If you haven’t given yet this year,
please take a moment and make a contribution – it makes everything we
do possible. Thank you. Back to where I see things…)
I’m writing you this in the middle
of a – dare I say – fairly “calm” period of the last few weeks. Ignore
the wingnuts. The Ukrainian people, in every respect, have shown pure
heroism in the face of cruelty, brutality, and overwhelming
odds...President Zelenskyy of Ukraine has mastered the art of wartime
leadership. Ukraine is better for it, right now). His latest address
to Congress had both the right and the left in… casual agreement? We
have to do more! And soon!
But if you dig a little
deeper, we know it’s about to get ugly. All you have to do is
look at Marjorie Taylor Greene’s reactions. Why MTG? Yes, she’s a
howling lunatic. But if you look at it, she’s really mastered the art
of going exactly where the craziest part of her base wants her to go.
She’s kind of like a sock puppet for Trump, which might just be… the
worst thing I’ve ever imagined? Yeah, it’s the worst thing I’ve ever
imagined.
Look at her votes against Ukraine
aid. Look at her reactions to the Zelenskyy speech. Look at her
reaction to the State of the Union. The crazy can only stay bottled up
inside for so long. And the best Mentos to her LSD-laced Diet Coke?
The conversations happening behind the scenes with her and her wingnut
cadre. (I think we should call them a Squad. Wouldn’t that drive them
absolutely nuts?)
This is not just her. This is the
manifestation of the GOP trying very, very hard to find a weakness or
a failure in Joe Biden’s exceptional handling of a crisis where they
are actively rooting for the bad guys.
I’m sure that may sound deeply
cynical for some of you, but have you met my former party?
They want to play the most beloved
trope in the GOP foreign policy playbook; that the Democrats are weak
on defense. In my decades as a GOP ad maker and strategist, I made
some pretty notorious ads about it. And I can tell you it
works.
Democrats nearly always miss this.
They are caught up in facts and explanations. And then it is too late.
They’ve lost the optics war.
(Plug:
The Lincoln Project has not missed these optics in a long time. We are
running an ad cutting straight to the heart of what we believe Biden’s
strength is and running it to the exact voters who need to see it. Can
you help?)
This is all about weaponizing
outrage culture. It’s taking American successes worldwide and painting
them as disasters. Google “Biolabs.” Actually, don’t. Just remember:
The GOP base cares not for truth, friends, and their FOX-fueled
outrage machine always, ALWAYS stays on message.
Remember: Trump blew the
negotiations in Afghanistan – freed Taliban fighters, and set a
withdrawal date. That sucked Biden in and Republicans pounced.
Benghazi is another great example.
It should be noted that the
“Democrats are putting your family at risk” attack is as old as time
and has absolutely nothing to do with anything so… wild… as helping
one’s country or an actual battle over ideological merits. No. It is
about keeping white working class voters reliably Republican. It’s
like a broken record at this point. And it’s so predictable. Just
watch.
They are coming for Joe Biden. They
are already closing in. That’s why everyone is suddenly an expert on
no-fly-zones. That’s why they are all of a sudden crying at
photographs and saying send them fighters and any other type of lethal
aid the Ukrainians want…and they stood silent when Trump tried to
blackmail Ukraine by withholding the Javelin missiles that are
wrecking the Russians right now.
As Trippi said: These are the
lunatics who supported Putin’s invasion at first. Remember Tucker?
“Why shouldn’t I be rooting for Russia, which I am!” Trump: “Genius!
Savvy!”
Now they are oh-so-conveniently
ignoring the fact that what they are trying to push President Biden
into is World War Three. But if Biden doesn’t trigger a nuclear war?
He’s too slow! Too weak! Mark my words, there will be ads. They will
be lies. But they will work with a critical segment of the
population.
Now you see why so many of
them are rooting for the bad guys. I like to call the Trump
base dictator-curious. They see the Orbans and the Putins of the world
as saviors. Because they’re white and they make the right noises about
protecting Christianity. See how it all ties together?
I’m old enough to remember when
there was a bipartisan approach to defeat the Evil Empire. It happened
to have worked. American Presidents had united resolve. Now Trump was
a few months away from pulling us out of NATO, an organization he
spent every minute of his first term trying to weaken.
And here we are.
The
wolves are at the door. They are coming for Joe Biden. We are standing
in their way. Are you with us?
Thanks for keeping us – and America
– in this fight. We couldn’t do it without you.
-Rick
@TheRickWilson on Twitter
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