NBWA presents Life Service Award to America's entire beer distribution workforce
Last week, the National Beer Wholesalers Association (NBWA) honored the entire beer distribution workforce with the Life Service Award for their hard work and perseverance in the face of the COVID-19 pandemic. “This year our industry has been tested like never before,” said Michael Schilleci, former NBWA chairman and Supreme Beverage Co. president, when presenting the award. Read more here.
Hard cider is the next frontier in American drinking
Hard cider, threading the needle between craft beer and wine, is growing in popularity with both casual and more refined drinkers. Over the last 10 years, American cider has seen a major boom: in 2010, off-premise sales totaled $58.5 million and by 2019, that number had risen to $500 million. Check out the full article for everything you need to know about the next frontier of American drinking.
Where the restaurant industry stands 7 months later
Seven months into the restaurant industry's worst economic crisis, the National Restaurant Association projects a loss of $240 billion in 2020. Sales have started to recover as dining rooms begin to reopen across the country, but there is still a lot of ground to be made up. Learn more about restaurant recovery in the face of COVID-19 here.
