The Southern Strategy is dedicated to the engagement of new and unlikely voters, young, and women voters — voters at the heart of the emerging Democratic coalition across the South and in states and districts where the greatest barrier to electoral success is sufficient and sustained financial investment. If you’d like to unsubscribe, click here.

Friend, the future of our democracy is at stake — it is essential we reach new voters and vote Trump and his allies out in November.

Here at the Southern Strategy, we’re putting in the work:
  • We are building GOTV programs in critical battleground states.
  • We are engaging voters around how to vote absentee.
  • We’ve already run ads in Texas working to flip House districts in an effort to flip the state blue.
Our ads encourage previously disenfranchised groups to be active participants in this election by casting votes against Trump and his allies. Donate now to get our ads running and help us reach new and unlikely voters.

The Southern Strategy’s work centers around engaging voters typically excluded from the Democratic campaign infrastructure. We target voters in states and districts where the greatest barrier to electoral success is insufficient investment.

In battleground states and in tight races in districts across the country, we must keep working to reach new voters and encourage turnout — these voters could be the decisive votes in a Democratic victory in November.

Without our ads, the voters we are targeting will likely be ignored by GOTV programs. Chip in now to guarantee our ads get up and stay on the air.

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The Southern Strategy






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