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CREATE+CHANGE
APRIL 2026

This past month, we welcomed 22 new leaders to our Board of Directors, bringing fresh perspectives and new ideas to the work ahead. We also released our 2026 Annual Report, offering a closer look at how our partnerships, research and storytelling help us drive impact on social issues at scale. And we round out the month with a TIME piece from our president and CEO, encouraging other leaders to look for common ground as a starting point for addressing complex issues. There’s plenty more in this edition—keep reading for the latest!

22 New Members Join Our Board of Directors

We’re proud to welcome 22 senior leaders across business, media, marketing, advertising and technology to the Ad Council’s Board of Directors. Elected at our biannual board meeting earlier this month, these new members join a deeply engaged group of industry partners who bring strategic leadership, insight and resources to our work—helping strengthen campaigns that address the country’s most pressing issues. Get to know our newest members!

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Introducing Our 2026 Annual Report

We recently released our 2026 Annual Report, offering a topline look at our impact over the past year. Inside, the report outlines how we address many of the most urgent challenges facing people across the U.S. through research-driven storytelling and a national network of strong partnerships. The report also highlights the people who make our work possible, and offers impact data and financials that demonstrate how collective action leads to real, measurable results. Download the 2026 Annual Report today!

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New Creative Makes Public Health Services More Visible for Illinoisans

This April, we partnered with the Illinois Department of Public Health to launch "You Might Not Know It," new creative that highlights how public health supports Illinoisans at every stage of life—from newborn screenings to cancer prevention and community health. Informed by research and strategy from Ad Council Edge, our social impact consulting team, and developed by the Ad Council’s Creative Studio and Storyteller Studio, the work reflects our broader national focus on early detection and preventive health through clear, trusted communication. Learn more about how we’re partnering with IDPH to advance public health education in Illinois.

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Roundup:

- Our president and CEO, Lisa Sherman, explores what it looks like to move past “agree to disagree” and start from common ground in a recent TIME op-ed.
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- On the blog, we look at how accessibility-driven innovation is reshaping technology, with work designed to remove barriers, meet people where they are, and solve everyday challenges.
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- Also on the blog, in our Champion for Good spotlight, we talk with Kim Kelleher—chief commercial officer at AMC Networks and Ad Council board member—about how industry collaboration helped expand the reach of our “Agree to Agree" firearm injury prevention campaign.

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- Campaign Impact: Since 2016, there have been over 33 million prediabetes risk test completions thanks to our “Type 2 Diabetes Prevention" campaign.

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The Ad Council
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New York, NY 10017



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