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From parity to superiority.
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If the Parity Project can make the Libertarian Party equal to the Democrats and Republicans, what will it take to become superior? We have the answer...
Operation Everywhere
We must make Libertarian ideas and candidates be seen and heard by everyone, everywhere, every day. Thus the name, Operation Everywhere.
Operation Everywhere will give the Libertarian Party superiority over the Democrats and Republicans. We think this because...
The 30-60 million libertarians who currently exist had to come from somewhere!
They either had to be natural libertarians because of their temperament, or they were persuaded into adopting libertarian positions. It's probably a mixture of both, but to understand how Operation Everywhere will make us superior, let's take a deeper look.
Natural libertarians
We know that many of the 30-60 million libertarians are just naturally that way, as a function of their psychology. That's why the Nolan Chart quiz showed so many libertarians even back in the late 70s and early 80s, before there had been time for much persuasion to happen.
Back then, the Nolan Quiz had twenty questions, instead of the ten currently used by the World's Smallest Political Quiz. Those extra questions made it harder to score libertarian, but lots of people still did. This still didn't result in much growth because...
No one knew the word libertarian or what it meant. They couldn't possibly think of themselves as libertarians, because the concept wasn't part of their mental furniture. But now...
The libertarian label is everywhere!
How did that happen?
It happened because forty years of small but steadily growing visibility taught millions of people what a libertarian is. That explains why so many studies find that millions of Americans now self-identify as libertarians. But two big questions remain... Why don't people who self-identify as libertarians join the LP, or vote for libertarian candidates? Conversely, why do so many people with libertarian views still avoid the label?
Part of the answer is our fault. Most libertarians haven't joined the LP because we haven't bothered to ask them. We've been too busy fighting an endless array of trivial internal faction fights. That inner-directed focus has also prevented us from fixing the biggest problem of all...
Libertarian Party invisibility
We've had enough visibility over the past 50+ years for millions of people to learn the word libertarian, but not enough visibility to become a part of the national debate. That means we are largely irrelevant to the political contest, except as a spoiler. That stark reality causes even self-aware libertarians to vote defensively between the two major candidates, rather than for LP candidates. But it gets worse...
Even people who agree with us will decline to call themselves libertarians because we are not winners. But the problem we face is even deeper than that...
We don't seem to make progress. You and I know that's not really true. This series of messages has shown otherwise. But...
Our vote percentages constantly hover in the low single digits. That makes it appear that the public has evaluated us and found us wanting.
You and I know that a winner-takes-all voting system encourages defensive voting that favors a two-party system, but the average person doesn't understand that. They think there must be something wrong with our philosophy, even though they mostly agree with it.
But we've also used this winner-takes-all problem as an excuse for our own incompetence. After all, the United Kingdom has four different parties represented in Parliament, and...
If Britain can have four major parties, why can't we have three?
The answer is obvious, once you know it. The British parties all have universal visibility in their small country, while the LP is mostly invisible in vast America. So ask yourself the obvious question...
What would happen if the Libertarian Party became visible to everyone, everywhere, every day?
The Democrats and Republicans already have that. We will have it too when we equalize with them. That surely means we will start to win many elections. But is that all it means?
Doesn't it stand to reason that we will move beyond merely discovering and recruiting the libertarians who already exist? Isn't it inevitable that one impact of our visibility will be persuasive?
Remember the strategic equation: discovery before persuasion. Not discovery instead of persuasion, but discovery first, persuasion second. Discovery as a means to fuel persuasion.
Once we have equality, we will have universal visibility, and once we have that, we will start to persuade millions of additional people that the libertarian path lights the way to a better future.
Think of it this way...
If we can get to 30-60 million libertarians with almost no visibility, how many will there be when we achieve Operation Everywhere?
When we can make ourselves seen and heard by everyone, everywhere, every day, we will not just be equal, we will become superior.
If you want that to happen, then please donate to make it happen. Your contribution is our budget. >>>
With a sincere belief that the future can be better than the past,
Steven Nekhaila Chair, Libertarian National Committee
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Help us be seen and heard everywhere!
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