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Dear John,

From ongoing attempts to rip away reproductive freedom to efforts that weaken women’s economic mobility, anti-women extremists are advancing a radical agenda to make women second-class citizens. And they’re hoping that feminists are too tired or discouraged to fight back in 2026.

But if you’re like me, I’m sure you’re more fired up than you’ve ever been because feminists never give up and never give in.

And I’m hoping that you’ll put that energy into supporting NOW Foundation during our special year-end matching gift campaign—and help us reach our $80,000 campaign goal.

Your tax-deductible gift of $25, $50, or more will be matched dollar for dollar, allowing your generosity to have twice the impact in fueling critical grassroots movement-building work to make America more equal for women and girls.
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Ending 2025 strong and well-resourced is essential for NOW. Our teams across the country must be ready to fight back against new attacks on women’s rights on January 1st.

Opponents of equality are not taking a break from advancing their agenda, and neither can we.

We must be vigilant at all times and never stop our efforts to end gender-based violence, protect and expand reproductive rights, fight for a fair economy, and call for equal protections under the law.

Let us know that we can count on you to be with us in this important work by making as generous a year-end gift to NOW Foundation as you are able. And don’t forget, it will be matched dollar for dollar!

Until justice is ours,
Kim Villanueva
National President

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National Organization for Women
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