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| Top NAW SmartBrief Stories of 2025 |
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The past year was marked by significant disruption in the distribution and wholesale industry, with trade policy and technology driving substantial change. As the year comes to a close, we're taking a look back at the top stories from NAW SmartBrief. Today and tomorrow, we'll be sharing the most-clicked stories of 2025. Unsurprisingly, tariffs were the central theme in the first half of the year. Businesses spent much of the early part of 2025 closely watching how President Donald Trump would implement his tariff plans, anticipating the impact of the trade levies on their businesses and scrambling to mitigate the effects on their bottom line. The year also brought several high-profile mergers.
Here's the top 10 stories, in order, from the first half of the year. Be sure to keep an eye out for the top stories of the second half of 2025 tomorrow!
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The White House is planning to enact new tariffs on most imports by April 2, which has been dubbed "Liberation Day" by President Donald Trump. The tariffs, which could affect trillions of dollars in goods, have raised concerns among economists and some Republican lawmakers about potential economic fallout and logistical complexities.
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President Trump has confirmed that tariffs on Canada and Mexico are scheduled to proceed next month, despite initial delays. These tariffs are part of Trump's strategy to address border security concerns, specifically targeting undocumented migration and illegal drug flows. However, a US official indicated that the timing could reportedly still change.
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Businesses are increasingly using the "first sale rule" to mitigate tariff costs, a practice that has gained attention under President Donald Trump's latest tariff regime. The rule allows US importers to calculate customs duties based on a manufacturer's initial sale price, bypassing markup from intermediaries. Companies have highlighted the cost-saving benefits of this approach.
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Distributors are increasingly offering value-added services like light assembly, kitting, equipment installation and quality assurance to enhance customer experience and differentiate themselves from competitors, write John Nantz and Sabrina Franco of Redwood Advisors. Some distributors report margins of up to 40% on these services, which also include postpurchase offerings like repair and maintenance, and the services showcase their expertise and deep customer knowledge.
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The US and China have agreed to reduce tariffs for 90 days, marking a de-escalation in the trade war. The US will lower tariffs on Chinese goods to 30% from 145%, while China will reduce duties on US imports to 10% from 125%. The agreement, reached in Geneva, has boosted global stocks and the US dollar.
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Prioritize your organization's greatest asset — your people. NAW's premier education programs, such as the online Management Academy and the in-depth Distribution Leadership Program at THE Ohio State University, are designed to equip your high-potential employees with the skills and insights they need to lead and succeed. Ensure your rising stars are prepared to drive your business forward by investing in their growth today. Learn more about how NAW can help you develop the leaders of tomorrow.
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| The National Association of Wholesaler-Distributors (NAW) is one of America’s leading trade associations, representing the $8 trillion wholesale distribution industry. Our industry employs more than 6 million workers throughout the United States, accounting for approximately 1/3 of the U.S. GDP. 250,000 wholesale distribution companies operate across North America, including all 50 states. Learn more. |
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| I had a lot of horse and nobody could catch us. |
Ron Turcotte, thoroughbred race horse jockey who rode Secretariat to the Triple Crown in 1973 1941-2025 This was one of the top quotes among readers from notable figures who passed in 2025. |
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| Copyright © 2025 SmartBrief. All Rights Reserved. A division of Future US LLC. |
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