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Friend, We are entering one of the most consequential weeks of our year – a week that will influence the strength and reach of our urgent work in 2026. What we raise during this giving season isn’t just another line on a budget. It determines how quickly we can respond when rights are threatened, how boldly we can challenge extremist actors and how thoroughly we can support the people on the ground who refuse to let their communities become testing grounds for dangerous agendas. This is the week that decides how much force we can bring to the fights already taking shape across the country. The truth is simple: the threats coming in 2026 are not hypothetical. They are showing up in statehouses and courtrooms, through coordinated campaigns designed to limit who gets heard, who gets protected and who gets to participate in shaping this country’s future. People For is confronting these efforts every day. But the scale of what we can take on – and how fast we can move – depends on what is possible in this moment. That is why Giving Tuesday is so important for us. It is not symbolic. It is strategic. And early support has already begun laying the groundwork for the year ahead. Every contribution made today is matched dollar for dollar up to $50,000. That match is the difference between pushing forward on all fronts or having to target our efforts more narrowly as the stakes continue to rise. Your gift today helps determine whether we can expand investigative work into extremist networks, whether we can amplify truth at the scale required, whether we can mobilize communities when new threats emerge and whether we can meet the year ahead with the full strength this moment demands. This is a moment when your support carries weight far beyond today. Make your 2X-matched Giving Tuesday contribution! >> Thank you for your commitment. It is the force behind everything we are preparing to take on in 2026 and beyond. People For the American Way
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