
Hi John,
Black Friday is one of the biggest shopping days of the year — and one of the biggest opportunities to use your dollars as a force for good.
This year, the Highland Park Peace Project dug deep into how major corporations are influencing gun violence in America. Some companies are using their power to work toward safer communities – but others are fueling the crisis of gun violence through political contributions, lobbying, and partnerships that empower the gun lobby.
So before you spend a dollar, we’re asking you to pause — and choose peace.
✅ HEROES: Companies Supporting a Safer Future
These are the brands that have taken meaningful steps toward creating safer communities. Whether it’s refusing to sell firearms, cutting ties with the gun lobby, or supporting legislation that saves lives, these companies are moving us forward.
Spend with them. Support their leadership. Reward their courage.
❌ ENABLERS: Companies Fueling Gun Violence
These corporations are doing the opposite. They’ve donated to elected officials who block gun safety laws, supported organizations aligned with the gun lobby, or taken actions that directly undermine efforts to reduce gun violence.
Thank you for supporting efforts to end violence.
Spend wisely,
March For Our Lives
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