<[link removed]>GOP, use MAHA or Lose It

By Tony Lyons, Publisher of Skyhorse Publishing and President of MAHA Action

This month’s elections were a wake-up call for Republicans. The party needs to continue prioritizing the populist coalition that President Donald Trump built in 2024, or the 2026 midterm election will be a bloodbath.

<[link removed]>A major part of that winning populist coalition is the Make America Healthy Again (MAHA™) movement. As Jack Posobiec said on X early this year and re-upped <[link removed]> following the elections, “MAHA is the most popular movement in America today.” Embracing and owning the MAHA movement is critical to completing President Trump’s mission. Health Secretary Robert F. Kennedy Jr. helped earn Trump the most votes for a Republican candidate in American history. At least 4-6% <[link removed]> of former non-Trump voters cited MAHA in explaining their decision to switch their support to him in 2024.

Congressional Republicans need to understand that just like the Make America Great Again (MAGA) movement was eight years ago, MAHA is a once-in-a-generation political gift to the GOP. It promises to continue to expand the Republican base and help the GOP win future elections — especially in the midterms.

But Republicans need to decide to accept that incredible gift. The party is currently just renting MAHA voters.

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