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Dear John,


Costumes, candy, and parties make Halloween a lot of fun for children.


But did you know that Halloween is also a perfect opportunity to boost your child's learning and development through imaginative play?

What is imaginative play?Imaginative play is playing pretend, and it's not just for children! During imaginative play, you and your child get to be anyone, do anything, and explore the world freely. For example, playing with a baby doll can start simple, but when you ask questions like “Is your baby hungry?” or “I think I smell something, could it be your baby?” you're helping your child think critically, build vocabulary, and learn to manage emotions.

Halloween is the perfect time to put imaginative play into action. When your child dresses up as their favorite character, you have a chance to make the holiday both fun and educational.

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Our early learning experts have some simple tips to help you make the most of Halloween:
- Use their costume as a teaching tool. Ask your child what their character would do in different situations. For example, “I'm expecting you to be a responsible superhero” or “I wonder what Spiderman would do if his mother saw him doing that?
- Set clear expectations before heading out. Give your child rules to follow while trick-or-treating so they can play safely and feel trusted to be responsible
- Can't go trick-or-treating this year? You can still celebrate with imaginative play through a family Halloween party at home, a costume movie night, a neighborhood Halloween party, or even a family bowling night in costume.For more expert advice and easy at-home activities you can use year-round,
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check out our new imaginative play resource.


Remember, playing pretend is for everyone—and it's serious business when it comes to learning!


Have fun and Happy Halloween!


Start Early



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