July 7, 2020

 

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TODAY'S NEWS

Monster considering spiked seltzer launch

According to analysts, energy drink maker Monster Beverage Corp. might be looking to join the booming hard seltzer market. Stifel Nicolaus analyst Mark Astrachan said Monster is “considering introducing an alcoholic beverage, most likely a seltzer” in the coming months. The firm predicts that Monster will partner with a large beer distributor to launch the new product by as early as 2021.

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Walmart's front-end experiment adds service to self-checkout

As companies continue to adapt and minimize risk during the pandemic, Walmart is conducting an experiment at a supercenter in Arkansas to see if they should swap out traditional checkout lanes. They are testing a cluster of self-checkout stations staffed by a team of roaming associates who can help serve customers more effectively, according to a post on the retailer’s website.

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Why do we love hard seltzers? Ask a professional flavorist

Marie Wright, vice president and chief global flavorist at ADM Nutrition, works to develop the flavor profiles in the snacks and beverages you consume every day. In her interview with The Takeout, she looks at why consumers enjoy the taste of hard seltzers.

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Dichello Distributors files lawsuit against Anheuser-Busch

Connecticut-based Dichello Distributors is suing Anheuser-Busch, claiming A-B “engaged in an ongoing conspiracy” with a former employee. According to a complaint filed on June 17 in the Connecticut Superior Court, the company is accused of working with the employee, in addition to “other unnamed parties,” to “undermine” Dichello and force president John Hall’s family to sell the business to A-B.

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DISTRIBUTOR EMPLOYEE SPOTLIGHT

Mike Steinbaugh
Wilsbach Distributors, Inc.
Harrisburg, PA


America's more than 3,000 licensed beer distribution facilities employ more than 140,000 men and women across the country. The NBWA Employee Spotlight Program highlights standout beer distribution employees and showcases their achievements. Nominate an employee today!
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