Hello Capitalists,

Here’s everything you need to be following today:

• Ilhan Omar is worth a fortune, despite what she says

• American Eagle is up 30% because of Sydney Sweeney

• The woke culprits behind Cracker Barrel disaster are named (and shamed)

• Macy’s is back from the dead

• The SEC’s roadmap for Crypto in America is stunning

• America just shattered oil production records

Today’s markets:

• DOW: 45476.02 (⬆️0.45%) - ✅

• S&P: 6472.08 (⬆️0.37%) - ✅

• NASDAQ: 21559.32 (⬆️0.29%) - ✅

• CBOE VIX Volatility Index: $15.70 (⬇️3.98%) - ⚠️⬇️

EXPOSED: Ilhan Omar is worth millions, even as she claims she isn’t

Rep. Ilhan Omar’s net worth soared in 2025, despite her denying millionaire status, fueled by her husband’s winery and venture capital firm, congressional financial disclosures reveal.

• Husband’s Businesses Drive Wealth: Tim Mynett’s winery, eStCru Wines, and venture capital firm, Rose Lake Capital, saw massive valuation spikes, with assets now valued between $6 million and $30 million.

• Omar’s Debt Persists: Despite the wealth surge, Omar reports up to $100,000 in credit card and student loan debt, alongside modest savings and retirement funds.

• Political Context Emerges: The disclosure coincides with Omar’s renewed push for gun control following a Minneapolis school shooting, drawing attention to her financial and political narrative.

• Critics Question Transparency: Omar’s past denials of wealth, coupled with the rapid asset growth, fuel skepticism about her financial transparency amid ongoing political scrutiny.

In partnership with Goldco

WARNING: The A.I. Threats That Could Shatter Your Dreams of A Successful Retirement

New reports reveal that A.I. is already driving 3 Major Threats to the global economy and your retirement. So, the sooner you take the steps to help protect yourself, the better off you will potentially be when you retire.

Here are the 3 Major A.I. Threats you should be aware of…

1. Skyrocketing market risk due to overvalued tech stocks

“The AI boom is now bigger than the ’90s dotcom bubble—and it’s built on the backs of bots, maybe more than real users.” - Fortune

2. Tens of thousands of job losses in just the first half of 2025 “AI is leading to thousands of job losses, report finds” - CBS News

3. Banking Security and Privacy Under Siege “OpenAI CEO Sam Altman Warns Bankers, Regulators of Coming Fraud ‘Crisis’ - Barron’s

So what can you do to protect your money and your way of life?

More and more Americans are turning to gold and silver to help protect their wealth. They’re not taking any chances with the money they’ve worked so hard to save. With supply still lagging and global demand for precious metals rising, gold and silver

are once again being seen as potential safe havens. That’s why today, you’re invited to claim your free 2025 Gold & Silver Kit, trusted by thousands of everyday Americans looking to help safeguard their savings.

Don’t wait until Artificial Intelligence potentially robs you of your financial future. Learn how precious metals could help you diversify and protect everything you’ve worked for, before it’s too late.

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Drill Baby, Drill shatters US oil production records

The U.S. shattered crude oil production records in June 2025, pumping 13.58 million barrels daily, driven by enhanced well productivity and deregulation, solidifying its global energy dominance, the EIA reports.

• Historic Production Milestones: The U.S. hit 13 million barrels per day 21 times since 2023, with six instances in 2025, reflecting sustained growth in oil output.

• Regional Production Breakdown: Lower 48 states, excluding the Gulf, will contribute 11.15 million barrels daily in 2025, with the Gulf and Alaska adding 1.83 and 0.43 million, respectively.

• EIA's 2025 Forecast: U.S. crude oil production is projected to average 13.41 million barrels per day in 2025, a slight increase from the prior 13.37 million estimate.

• Global Leadership Affirmed: The U.S. topped global crude oil production in 2024 at 13.194 million barrels daily, per the Energy Institute, reinforcing its pivotal role in energy markets.

Sydney Sweeney’s “Good Jeans” are VERY good for business

American Eagle Outfitters’ stock soared 33% Thursday, fueled by a controversial Sydney Sweeney ad campaign that sparked debate but drove unprecedented customer interest, boosting the retailer’s appeal among Gen Z shoppers.

• Celebrity Campaigns Surge: Partnerships with Sydney Sweeney and Travis Kelce generated 40 billion ad impressions, adding over 700,000 new customers, revitalizing American Eagle’s brand.

• Sales Forecast Improves: The retailer expects flat annual comparable sales, surpassing analysts’ predicted 1.1% drop, signaling confidence in sustained demand.

• Controversy Sparks Debate: Sweeney’s “Great Jeans” campaign faced backlash for perceived racial undertones, yet it significantly increased brand visibility and engagement.

• Economic Challenges Persist: Despite marketing success, American Eagle faces economic uncertainty, with tariffs potentially adding $70 million in costs in the second half of 2025.

The woke marketing agencies behind Cracker Barrel disaster are named and shamed

Cracker Barrel’s rebrand, unveiled in August 2025, sparked fierce backlash for ditching its iconic logo, forcing the chain to restore its nostalgic “Old Timer” design after customers revolted online and now the agencies behind it have been named.

• Partnered with Marketing Firms: Cracker Barrel collaborated with Prophet, Viral Nation, and Blue Engine for its rebrand, aiming to modernize its image, but the firms faced scrutiny for the controversial logo change.

• Social Media Campaign: Viral Nation crafted a social media push to engage younger audiences, yet the campaign failed to quell outrage over the logo and sterile store redesigns.

• Financial and Cultural Impact: The rebrand led to a $143 million market value drop, highlighting the risks of alienating loyal customers by altering a brand’s nostalgic identity.

• Customer Sentiment Ignored: Despite earlier warnings from investor Sardar Biglari, Cracker Barrel’s leadership dismissed concerns, underestimating the emotional connection customers had with the original branding.

Macy’s shares soar despite anticipated tariff challenges

Macy’s shares soared 18% Wednesday as the retailer raised its 2025 profit and sales forecasts, defying tariff pressures, with revamped stores and luxury brands driving optimism in New York.

• Turnaround Strategy Pays Off: Macy’s turnaround plan, including closing 150 underperforming stores and investing “[in] high-potential locations,” boosts sales, with 125 revamped stores showing 1.1% comparable sales growth.

• Luxury Brands Shine: Bloomingdale’s and Bluemercury chains saw stronger demand, with comparable sales up 4.8% and 6.2% respectively, offsetting weaker performance at Macy’s namesake stores.

• Selective Price Adjustments: Macy’s is selectively raising prices to mitigate tariff impacts, maintaining competitive pricing while diversifying its supply chain to balance costs.

• Strong Financial Performance: Second-quarter net sales hit $4.81 billion, beating estimates of $4.76 billion, with adjusted earnings of 41 cents per share, surpassing Wall Street’s 18-cent forecast.

SEC’s bold plan for Crypto in America goes public

The U.S. Securities and Exchange Commission unveiled bold plans Thursday to overhaul cryptocurrency regulations and ease Wall Street rules, aiming to integrate digital assets into traditional finance markets.

• Crypto Rules Overhauled: The SEC’s agenda includes proposing rules for digital asset sales, potentially offering exemptions and safe harbors to foster crypto’s growth.

• Exchange Trading Enabled: Amendments under consideration would allow cryptocurrencies to trade on national securities exchanges and alternative trading systems.

• Wall Street Relief: The SEC plans to reduce burdensome regulations, responding to Wall Street’s calls for streamlined compliance processes.

• Industry Impact Significant: If enacted, these changes could deeply integrate crypto with traditional finance, marking a major win for the digital asset sector.