Also: The NFLPA is at a crossroads. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌
Read in Browser

Front Office Sports - The Memo

Afternoon Edition

July 18, 2025

POWERED BY

WNBA players were not optimistic when asked about their first in-person labor meeting with the league. New York Liberty star Breanna Stewart said it was a “wasted opportunity.” Here’s what we’ve learned in Indianapolis, the site of Saturday’s WNBA All-Star Game.

Colin Salao, Annie Costabile, Eric Fisher, and David Rumsey

WNBA Stars Say Zero Progress Made at CBA Meeting

D. Ross Cameron-Imagn Images

INDIANAPOLIS — The WNBA and Women’s National Basketball Players Association held their first in-person CBA meeting Thursday, one attended by more than 40 players. But the prevailing sentiment from players during All-Star media availability the morning after the meeting was that the two sides remain far apart.

Breanna Stewart, a two-time MVP and VP of the union, said “no” when asked whether any progress was made.  

“I think yesterday’s meeting was good for the fact that we could be in the same room as the league and the Board of Governors. But, I think, to be frank, it was a wasted opportunity,” Stewart told reporters, including Front Office Sports

Stewart said there was a ton of “fluff” in the meeting, and that the first 45 minutes were spent on introductions. WNBPA president Nneka Ogwumike characterized the beginning of the meeting differently, saying there were introductions, but they did not last long. Both players added they don’t know when the next meeting will be, but that it won’t be in person due to the grueling WNBA schedule. WNBPA executive director Terri Carmichael Jackson said there is another meeting on the docket, but declined to specify when. 

“I would say I don’t think any progress is made,” New York Liberty guard Natasha Cloud said. “The players and our union really just prepared to allow them to see a forefront. A forefront that is not playing. A forefront that understands the worth, the value, and we’re going to continue to push for everything that we’ve earned. The word “earned” is something that needs to be highlighted.” 

The biggest issue in the negotiations is revenue-sharing, which would ultimately result in an increase in players’ salaries. Stewart called the first proposal from the union and the counter from the league “black and white” to describe how far apart they were from each other. Dallas Wings rookie Paige Bueckers called it “disrespectful.” 

Front Office Sports reported earlier this month that the union rejected the WNBA’s first CBA offer

New NFLPA Head Will Face Multibillion-Dollar Decisions

Kirby Lee-Imagn Images

The NFL Players Association is now at one of the most difficult, but also important, points in its history, as it looks to rebuild its organization in the wake of the late Thursday resignation of embattled executive director Lloyd Howell. The union’s challenges are only building.   

The departure of Howell after just two years with the union follows a series of mounting issues, including conflict-of-interest and sexual-discrimination claims during the course of his career, before and during his NFLPA tenure. In addition to internal issues, however, the next NFLPA leader will need to navigate a series of pressing matters as the business of pro football expands significantly and grows more complex. Among them:

  • Building a relationship with NFL commissioner Roger Goodell: Team owners are working on a contract extension that would keep the 66-year-old Goodell in place through around 2030, meaning there will be no change at the very top of management’s leadership in the near future. 
  • An 18-game schedule: Momentum continues to build around expanding the regular season, advancing upon the addition of the 17th game in 2021. The next union leader will have two big fights to manage on this issue: an internal one, as many players are strongly against a further lengthening of the season, and one with the league, as pressure will be high to extract key concessions should they agree to the 18th game. 
  • Exploding media revenues: The league is all but certain to exercise contract opt-outs in 2029 and 2030 in its current domestic media-rights deals. The move will allow it to garner even greater revenue and leverage its growing power as by far the most-watched programming in all of U.S. television, regardless of genre. As a result, it will be incumbent on the next NFLPA leader to make sure players are capturing a requisite share of that additional revenue. 
  • The next labor deal: The current labor agreement expires in March 2031, and the 10-year pact has been widely described as more owner-friendly, and to that end, barely passed the vote of NFLPA membership in 2020. Preparation for the next round of talks will begin well before the end of this decade, particularly as the schedule and media issues develop, players will likely be eager for an improved pact. 
  • Health and safety: Concussions fell sharply in 2024 as helmet technology has improved, but soft-tissue injuries remain a concern around the league. Players also continue to be upset that FIFA was able to get grass fields installed in many NFL stadiums for the 2025 Club World Cup and 2026 men’s World Cup, while NFL games in many of those instances are still on artificial and hybrid surfaces
  • International profile: A full-season slate of non-U.S. games is also a virtual lock, as part of an accelerating global strategy that will include seven such contests this year. More overseas games means more lengthy travel, and the union will need to preserve player wellness amid those heightened demands. 

“There are a series of opportunities out there that are coming up—things that would benefit players past, present, and future—and can only be fully addressed with a strong, intelligent, and thoughtful union leader,” Marc Ganis, president of Chicago-based Sportscorp Ltd. and a longtime sports industry consultant, tells Front Office Sports

Michael Jordan’s NASCAR Team Loses Another Legal Battle

Christopher Hanewinckel-Imagn Images

Michael Jordan’s NASCAR team has taken another loss in its ongoing legal battle with the racing circuit.

23XI Racing, as well as Front Row Motorsports, will compete as open teams this weekend at the NASCAR Cup Series event at Dover Motor Speedway, after a federal judge denied their request to retain their charter status, which is essentially the sport’s version of being a franchise.

For now, the teams—which first sued NASCAR in October—won’t lose their spots in upcoming events. But without charter status, guaranteed entries would eventually go away, and they would be forced to individually qualify for races.

U.S. District Judge Kenneth Bell made the decision Thursday as he continues to weigh the validity of a preliminary injunction that the teams had originally secured in December, but then had vacated in June. His final decision should come within the next few weeks.  

“We are disappointed that the court declined to grant 23XI and Front Row Motorsports a temporary restraining order to allow the teams to continue racing as chartered teams,” Jeffrey Kessler, the attorney representing both teams, said in a statement. “We remain confident that our motion for a preliminary injunction is legally warranted and necessary, and we look forward to the court’s full review.”

The lawsuit has been scheduled to go to trial Dec. 1.

Not Backing Down

NASCAR began new seven-year, $7.7 billion media-rights deals this season, and 23XI and Front Row have been arguing that teams deserve a larger share of the sport’s revenue split. Under the latest agreement, teams receive 49% of media-rights revenue.

“We made the decision to bring this lawsuit to challenge NASCAR’s monopolistic practices and bullying tactics, and we are not going to let them push our teams—or others—out of the sport that they love,” Kessler also said in the statement. “We are confident in the merits of our case and the teams remain focused on competing this weekend and continuing their playoff push.”

Both 23XI drivers are currently in playoff position. Tyler Reddick is 4th in the Cup Series standings, and Bubba Wallace is 13th, ahead of the round of 16 beginning Aug. 31. None of Front Row’s three drivers are in the top 20.

FRONT OFFICE SPORTS TODAY

NFLPA Leader Resigns Amid Scandals

FOS illustration

NFLPA executive director Lloyd Howell resigned after the union reportedly worked with the NFL to bury claims of attempted collusion on guaranteed contracts. FOS senior news editor Dennis Young joins Baker Machado and Renee Washington to explain the laundry list of Howell’s transgressions and where the union goes from here to find a new leader.

Meanwhile, all eyes are on Indianapolis as the city welcomes the WNBA All-Star Game just one year after hosting the event for the NBA, but hometown hero Caitlin Clark will not be participating in the festivities. Joey Graziano of Pacers Sports & Entertainment and Janina Lundy of Kevin Hart’s production company Hartbeat explain the economic impact on the city and highlight the creation of other events around town, such as the inaugural comedy and music party Fever Fest.

Plus, FOS multimedia reporter Derryl Barnes checks in from Indy as WNBA CBA negotiations are met with frustration, and Unrivaled comments on its relationship with the W.

Watch the full episode here.

Sports Is Big Business

At Front Office Sports, we believe that sports is big business. That’s why we’ve trademarked the phrase and launched our new merch shop, where you can say it with us on your hat, T-shirt, or sweatshirt. For the next week, everything in our new shop is 15% off, and orders above $75 ship for free. Pass it on to a friend who also gets it: Sports is big business.

STATUS REPORT

Two Up, One Down, One Push

Matthew Hinton-Imagn Images

Drew Brees ⬆ The former NFL quarterback will be a game analyst for the Christmas Day matchups on Netflix this year, according to The Athletic. It’s not clear whether he will call the Cowboys vs. Commanders or the Lions vs. Vikings.

Shemar Stewart ⬆⬇ Texas A&M has “no intentions” of the first-round NFL Draft pick returning to play for the school this season, coach Mike Elko told ESPN, as the defensive end’s contract dispute with the Bengals rolls on. The No. 17 draft pick is the only first-rounder yet to sign his contract.

Spain ⬆ The president of the Catalan golf federation has claimed that the 2031 Ryder Cup will be held at the Camiral Golf and Wellness resort, which has previously hosted events like the Spanish Open. “Next week it will be official,” Ramon Nogué told the Associated Press.

ESPY Awards ⬇ Wednesday’s broadcast averaged 2.18 million viewers on ABC, marking the least-watched edition of the show since 2011 (1.98 million), outside of the COVID-19-affected years of 2020 and 2021.

Conversation Starters

  • Unrivaled cofounder Alex Bazzell said there’s no conflict of interest with Napheesa Collier and Breanna Stewart, who are his cofounders, serving on the WNBPA board. Watch it here.
  • Take a look at the 30-story-high banner of Caitlin Clark in downtown Indianapolis ahead of the 2025 WNBA All-Star weekend.
  • Ilona Maher won the ESPY for Best Breakthrough Athlete. The USA rugby star competed on Dancing with the Stars, was on the cover of Sports Illustrated Swimsuit, and has nearly 10 million social media followers. Check out her acceptance speech.