Give before the end of Alzheimer's & Brain Awareness Month.
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Triple Your Impact Match Challenge
Time is running out to make 3X the difference this month.
MATCH MY GIFT 3X >>
Dear Friend,

Alzheimer's & Brain Awareness Month ends in a few short days. It is crucial that we close out this important month in our fight as strongly as possible. That's why I'm excited to announce our Triple Your Impact Match Challenge, a late-breaking opportunity for you to make a gift that can go 3X as far to provide help and hope for the millions affected by Alzheimer's disease.

This tremendous offer comes from generous supporter Doug Cotton. He has pledged to triple-match any gift you make before June 30, up to $100,000, in honor of his wife, Susan, who passed away from Alzheimer's in 2023. I can't think of a better way to end Alzheimer's & Brain Awareness Month than by celebrating the Cotton family's courage and generosity today. Will you make a gift now to our Triple Your Impact Match Challenge while it can be matched 3X to help provide much-needed care and support and accelerate research efforts?

YES! MATCH MY GIFT 3X NOW >>

Doug and his wife, Susan, were just one couple among millions who needed immediate help after Susan's Alzheimer's diagnosis. As Susan's caregiver, Doug was focused on her well-being but unsure where to start. Together, Doug and Susan looked to the Alzheimer's Association for the resources and support they needed during this challenging time.

Right now, so many people in our community — people like Doug and Susan, and like Alzheimer's Association volunteers, Lori and Lisa — found help and hope at the Alzheimer's Association. I hope their words spur you to fight with them by taking part in our Triple Your Impact Match Challenge.

"We didn't know what to do or who to turn to after Susan's diagnosis. So, I called the local Alzheimer's Association chapter for help. That's when we met Phil Shippers, the chapter's Program Director and dementia care specialist. We immediately felt comfortable with Phil. He helped me better understand Susan's needs and how to help her... I don't know where we would have been without Phil."
— Doug, who lost his wife, Susan, to Alzheimer's in 2023
Doug's beloved wife, Susan Cotton, who passed away from Alzheimer's in 2023
Join Doug in the fight with a gift of
$16 that can become $48
to help provide care and support and advance research.

TRIPLE MY IMPACT >>
"They say that people need a village, a community. But really, they need an army. That's what the Alzheimer's Association helps us do — create an army to fight this battle. We will fight it with all our might and we will prevail."
— Lori, who lost her father-in-law, father, sister-in-law and husband to Alzheimer's
Lori, who lost her father-in-law, father, sister-in-law and husband to Alzheimer's
Join Lori in the fight with a gift of
$30 that can become $90
to help provide care and support and advance research.

MATCH MY GIFT 3X >>
"In order to live through it, you have to have help and support, and so much of that comes from the Alzheimer's Association."
— Lisa, whose husband, Aaron, is living with Alzheimer's
Lisa, whose husband, Aaron, is living with Alzheimer's
Join Lisa in the fight with a gift of
$50 that can become $150
to help provide care and support and advance research.

GIVE TODAY >>
Your generosity is both urgently needed and deeply appreciated. Every gift we receive, up to $100,000, can go 3X as far in furthering our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support.

We only have four days to take advantage of our Triple Your Impact Match Challenge. I know I can count on you — as someone who believes in our work — to take action by making your first gift while it can still triple in impact.

With sincere gratitude,

Donna McCullough
Chief Operating Officer
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P.S. Our Triple Your Impact Match Challenge ends at midnight on June 30. Please don't miss your chance to make 3X the impact during the final four days of Alzheimer's & Brain Awareness Month.
Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support.

Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601
© 2025 Alzheimer's Association. All rights reserved.
800.272.3900 | alz.org® | Donate

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