Pregnant mares are drained of their blood to produce a hormone that fuels
   industrial meat production. 
   Iceland is the only country in Europe still running blood farms for PMSG,
   and its government is deciding right now whether to finally ban this
   cruelty.
   Add your name now to demand Iceland ban PMSG for good! 
            [ [link removed] ] Sign the petition 
                                                          
            John,
   It sounds like something out of a dystopian nightmare, but it’s real:
   pregnant horses are restrained and drained of massive amounts of blood,
   leaving them weak and traumatized —all so the pharmaceutical industry can
   extract PMSG, a hormone used to fuel factory farms.
   And Iceland is at the center of this horror. As the only producer of PMSG
   in Europe, its blood farms keep industrial animal agriculture running
   across the continent. Without Iceland’s supply, the entire industry takes
   a major hit.
   But right now, we have a rare chance to shut these farms down for good.
   Iceland’s government has already admitted that blood farms violate EU
   animal welfare laws. Under pressure, they’ve pledged to reconsider the
   future of PMSG production *this year*—to either ban it permanently or
   allow this cruelty to continue. Meanwhile, Ísteka—the pharmaceutical
   company profiting from this industry—is lobbying hard to keep blood farms
   open, pressuring Iceland’s government to protect its bottom line.  
   This is our moment. If we raise a massive global outcry now, we can drown
   out Big Pharma and push Iceland to finally ban PMSG.
   [ [link removed] ]Tell Iceland: ban PMSG
   PMSG is the ultimate symbol of factory farming’s brutality—a hormone
   extracted from the blood of pregnant horses to fuel mass production of
   meat. In industrial pig farms across Europe, mother sows are injected with
   PMSG to hijack their bodies, forcing synchronized pregnancies so factory
   farms can churn out piglets on a rigid schedule.
   And Big Pharma will argue that PMSG is "essential" to livestock
   production, claiming that factory farms can’t function without it. But
   studies show that safe, synthetic alternatives exist.
   Iceland had a chance to stop it. But in 2023, under pressure from Ísteka
   the government caved. Instead of banning blood farms, they put forward
   weak regulations and delayed real action until this year.
   Now, with the future of PMSG on the line, Big Pharma’s lobbyists are back,
   fighting to keep the cruelty going. This time, we can’t let them
   win—Iceland’s leaders need to see that people everywhere are demanding
   they ban PMSG for good. If we act now, we can make this year the turning
   point.
   [ [link removed] ]Tell Iceland: ban PMSG
   The Ekō community has taken on this fight before—and won. We pressured two
   major German pharmaceutical companies to cut ties with blood farms in
   South America, dealing a big blow to this cruel industry. Now, Iceland is
   the last major stronghold—and together, we can shut it down.
                              
                            [ [link removed] ] Sign the petition 
            
            Thanks for all that you do,
            Deborah and the team at Ekō
            
            More information:
   [ [link removed] ]Iceland admits to breaching EU law on horse blood farms
   Eurogroup for Animals 28 September 2023
   [ [link removed] ]Investigation in Iceland: Blood Collection & Laboratory Samples, PMSG
   Production
   Animal Welfare Foundation 18 August 2023
   [ [link removed] ]Reprieve until 2025 for blood farms in Iceland?
   Eurogroup for Animals 28 March 2023
   [ [link removed] ]Prosciutto’s Secret Ingredient: Horse Blood
   Sentient Media 30 May 2024
             
    
   Ekō is a worldwide movement of people like you, working together to hold corporations accountable for their actions and forge a new, sustainable path for our global economy. 
Please help keep Ekō strong by chipping in $3. [link removed]