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Learn how traditional and digital media viewership have been impacted in the new COVID-19 media ecosystem, and what media platforms are reaching and informing the 35+ voting demo.
Walk away with a better understanding of how political campaigns can optimize their ad campaigns with local broadcast TV, both on-air and digital, and target voters with their messaging.
Featuring: Brad Seitter, Executive Vice President, Business Development, TVB and Hadassa Gerber, Executive Vice President, Chief Research Officer, TVB
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