Indivisibles,

Joy. Optimism. Hope. Doesn’t that just feel great? For new folks receiving
this bi-weekly-ish newsletter: Welcome! We’re here to defeat Trump,
deliver a Kamala Harris presidency, and guarantee her a Democratic
Congress so we can codify reproductive freedom and pass democracy reform
next year. That’s the plan, and we need all of us onboard to make it a
reality. So, again, welcome!

These newsletters are a place for us to talk about the news, brag a little
bit about what we’re getting done on the ground, and engage in some
genuine discussion about this movement-wide effort to save democracy.
Sound fun? Let’s get to it, but here’s a summary:

Summary

The News: We are in what I hope we can make the defining news story of
2024: a massive, grassroots, pro-democracy wave made up of newly engaged
Americans organizing on the ground to defeat Trump for good. 

The Brag: Indivisible did, in my opinion, strategic and forward-thinking
work to rally behind Harris quickly, push back against any fracture of the
Democratic coalition after Biden withdrew, and help build the wave of
grassroots energy in the immediate aftermath of the news.

The Discussion: We are in a unique wave moment right now -- and that is
both a huge opportunity and a huge challenge. As organizers trying to save
democracy this year with people power, we all need to be thinking about
how to pull new people into the movement. I want your ideas for how best
to take advantage of the moment we’re in (and if you want a Project 2025
yard sign, read on).

The News: A what? A Kamalanomenon!

Our wave history. Indivisible was founded in a “wave” moment -- when
suddenly a lot of people who had not been involved in political organizing
before were searching for a way to get involved. It was before the
#Resistance was even called the “resistance.” People were distraught after
the 2016 election and looking for something to do. Leah and I wrote the
Indivisible Guide, and [ [link removed] ]shockingly it went viral and people started
forming local groups all over the country.

It was a challenge back early in 2017 to communicate to the outside world
what we were seeing on the ground -- the intensity of emotion, the joyful
community-building in the face of adversity, and the full depth and
country-wide breadth of this burgeoning movement. A regular retort we
heard back then was, “sure they’ll march, but will they vote?”

Well, that movement produced the biggest midterm margins in the history of
the Republic in 2018. We made Trump the first one-term president in a
generation in 2020. We evaporated the supposedly inevitable red wave in
2022. 

You’re damn right we vote -- but we do more than vote. We organize.

So what the hell is a Kamalanomenon? It’s us winning. We are in an even
bigger wave moment now. I have to stretch all the way back to my time
volunteering on Obama’s 2008 campaign to feel a similar sense of
overwhelming joy, enthusiasm, and possibility -- “hope,” as we called it
in those days. Back then, in early August of 2008, the polls were tied
between Obama and McCain, but the vibes were on our side. “Yes we can!”
was the rallying cry of the day. An Electoral College blowout and
congressional majorities not seen since LBJ -- that’s what that wave
produced. Yes we did.

Today, it’s “Yes We Kam.”

Let’s just reflect on the incredible wave that’s been building in the last
two weeks:

* Democrats in Array. Within hours of Biden’s historic act of political
self-sacrifice, practically the entire Democratic Party started
rallying around Harris. Every potential challenger almost immediately
announced support for Harris. Within days, Nancy Pelosi, Chuck
Schumer, Hakeem Jeffries, Bill and Hillary Clinton, Barack and
Michelle Obama, and basically every elected Democratic official
endorsed Harris. Democratic enthusiasm for our candidate spiked --
beating GOP enthusiasm for Trump for the first time this campaign.
* Eye-popping, historic grassroots fundraising. The sky unloaded,
financially speaking. In July, the Harris campaign raised more money
than any political campaign [ [link removed] ]has ever raised in a month…ever. $310
million from 3 million individual donors -- and 2 million of those are
first-time donors for this campaign. That haul is more than double
Trump’s total, and the vast majority of that came in after Harris took
the reins. We’re used to campaigns bragging about their fundraising
numbers -- but this isn’t a brag; this is simply historic. Never
before seen levels of grassroots fundraising enthusiasm.
* Organic grassroots energy. Black women immediately rallied [ [link removed] ]with a
virtual fundraiser that attracted tens of thousands and raised
millions. Then, a “Win with Black Men” call attracted tens of
thousands more. That was followed by white women for Harris, which was
attended by over 100,000 people and raised $10 million. White Dudes
for Harris followed suit. Rural Voters for Harris, AAPI voters for
Harris, Latino Men for Harris, Hollers for Harris (Appalachia) --
group after group after group of organic communities started coming
together to support the vice president.
* A campaign shoots into the stratosphere. It’s not just money: The
Biden campaign infrastructure pivoted at lightning speed, allowing VP
Harris to hit the ground running. It’s a huge credit to the campaign
staff that, after a month of uncertainty and instability, they rallied
immediately to seize and define the moment before Republicans could.
The campaign signed up [ [link removed] ]170,000 new volunteers to canvass and
contact voters in battleground states. They launched an [ [link removed] ]immediate
media blitz with excellent ads. And Harris held rallies that rivaled
the feel and size of the biggest pop stars out there.
* Massive culture capital. Speaking of pop stars, Chappell Roan’s
“Femininomenon” is inspiring multi-million-view “[ [link removed] ]Kamalenomenon”
memes. Another pop star, Charli XCX, gave Harris the highest
compliment: “[ [link removed] ]Kamala IS brat.” Joyful [ [link removed] ]coconut tree memes abound
on TikTok and Instagram. Don’t know what all this means?
[ [link removed] ]Indivisible has an explainer for you. But the short version is
this: People who are not political junkies -- including young people,
artists, and cultural influencers -- are falling hard for our new
candidate for president. As a pop music fan -- from The Beatles to
Chappell Roan -- who would also like our democracy to survive, I’m
thrilled. This is called cultural capital, and it’s more valuable to a
winning campaign than money because it drives money, enthusiasm,
volunteers, and votes.
* A hilariously incompetent response from Team Trump. An effective
campaign would rush in to define this new opponent…but that did not
happen. From [ [link removed] ]bizarrely damaging couch memes about JD Vance, to
Trump’s [ [link removed] ]disastrous interview at the National Association of Black
Journalists, to Governor Tim Walz accurately and devastatingly
labeling Trump and MAGA “[ [link removed] ]weird,” the Trump team has had the worst
two weeks of a political party that I can recall. I love it.

This is obviously the biggest news story of the last two weeks, and I hope
it becomes the biggest news story of the year: the story of how Kamala
Harris has inspired a joyful, enthusiastic, engaged grassroots movement of
pro-democracy Americans organizing to dump Trump on the trash heap of
history. That’s the 2024 I want in the history books. That’s the history
we’re trying to write now and for the next 13 weeks.  

Yes We Kam. 

The Brag: Moving fast as a movement

There’s no real way to fully prepare for a wave of this magnitude, but
dammit we did just about all we could to prepare for it.

We were committed to avoiding fracture. It’s easy to forget it given the
Kamalanomenon we’re all bopping along to now, but in the weeks leading up
to and in the hours immediately after Biden announced his plan to drop,
there was real fear that we’d end up in a highly contested, chaotic period
with multiple challengers to Vice President Harris. We thought that would
be a terrible, dangerous outcome. So we worked with Indivisible leaders in
the week before President Biden’s announcement to develop a contingency
plan: If President Biden were to drop out, we’d move fast to consolidate
enthusiastically behind VP Harris.  

By the time Biden made his announcement, we had already done multiple
surveys and movement-wide conversations with group members and leaders to
understand where the movement was and what y’all wanted to see. That meant
that within hours of Biden dropping out, [ [link removed] ]Indivisible became one of the
first national organizations to endorse Kamala Harris for president. 

Indivisible isn’t just riding the wave -- we’re building it. All this prep
work meant we were ready to help build this wave on day one. As the wave
of Zoom calls took off, kicked off by Jotaka Eaddy’s leadership in
bringing together more than 40,000-strong Win With Black Women Zoom,
Indivisible jumped in to help support this explosion of energy for Vice
President Harris. When Shannon Watts began organizing Answer the Call to
bring white women together for Harris, Indivisible jumped in to help run
the logistics and backend of the Zoom. With nearly 160,000 registered,
enthusiasm for VP Harris drove what became the single largest Zoom call in
history -- so big that Zoom crashed because it couldn’t handle the traffic
(despite our work with Zoom engineers in the lead up). And we’re not
stopping there. We’re helping to support more calls to build on the energy
-- from an AAPI for Harris call to the upcoming Lawyers for Harris.

There’s a simple principle here that guides us -- when people start
running at full speed, you start running with them. This is organic,
record-breaking energy for VP Harris -- you can’t bottle it and you can’t
come back next week. You’ve got to meet people where they are right now
and help them translate their energy into strategic action.

Coming out of that record-breaking Zoom, which you may have seen Leah
[ [link removed] ]talking about on MSNBC, we are now sponsoring weekly “[ [link removed] ]Women
Wednesdays for Harris” events with Shannon Watts every single Wednesday
from now through Election Day to direct all of these new volunteers into
productive, on-the-ground work that will deliver us a Harris presidency
and Democratic congress. 

We’ll be helping to run these action-oriented calls every week. And as
co-executive director of Indivisible, I want us to do more. I want to send
people yard signs [ [link removed] ]advertising Project 2025. I want to pay for swag and
pizza and gathering spaces for people to rally and recruit new volunteers
in battleground states. I want to expand our voter contact plans to make
sure every single swing voter in every single swing state swings our way
over the next three months. And I want all this necessary grassroots work
paid for by grassroots dollars. [ [link removed] ]Help make it happen by chipping in
here. 

The Discussion: I want your ideas for how we build this wave together

I’m from rural Texas, and one very smart thing that I see some of the big
Southern megachurches do is reserve the best parking at the front for new
congregants. Say what you want about their politics, those folks clearly
understand a basic rule of organizing: You’re either growing or shrinking,
and the best way to keep growing is to make it as easy and appealing as
possible to welcome more members to your group. 

We’re in a wave and we should all be scrambling the jets to respond to it.
We here at Indivisible national, alongside our Indivisible group leaders,
are organizing for democracy all over the country. And we happen to be in
an exciting wave moment right now. Within the national organization, we’ve
asked all our organizers to move lower priority work to the back burner
and get to work thinking about how we start welcoming the new people
coming in because of their excitement to elect Kamala Harris president. 

[ [link removed] ]So for this week’s discussion item, I want to ask a two part question:

 1. What tactics do you think Indivisible national and local Indivisible
groups on the ground could be pursuing right now to bring in new
campaign volunteers in this wave moment?

 2. Would you be interested in a yard sign designed to educate your
community about Project 2025? We’re thinking a simple, “What is
Project 2025?” with a QR code that folks can scan to learn more and
sign up to help defeat it. Something like this:

[ [link removed] ]White text on a black background reading: What is Project 2025. Below
that is a large QR Code.

[ [link removed] ]Take the survey >>

Very much look forward to reading through your ideas. As I’ve said before:
I tend to get a LOT of responses to these surveys, and I read through
every one. I’ll reflect back the best ideas I hear, and if there’s enough
interest, we’ll try to get started sending out lots of these yard signs. 

Until next time, remember there are more of us than there are of them.
That means all we have to do is organize. So let’s organize and win.

In solidarity,

Ezra

Ezra Levin

[21]Indivisble Co-Executive Director

Pronouns: He/him

PS: It’s been a while since I shared a picture of Zeke and Lila, in part
because we had some security scares after Trump tweeted out that long hit
piece on us a while back. But I’m giddy on Kamalanomenon and want to share
this one of Zeke staying up a bit late with his grandma watching his mom
Leah on MSNBC talk about the wave moment we’re in. Zeke was happy to delay
bedtime but wanted me to change the channel to Spider-Man. 17-month-old
Lila was sound asleep -- and we do not wake a sleeping baby in this house
regardless of the news. Here she is with her favorite Moana doll the next
morning.

[22]A collage of three photos. On the left eke snuggles up with his
grandma on the couch while they are watching Leah on MSNBC. That is photo
two: a picture of Leah on tv. The third picture is baby Lila in a carrier
with her arms up over her head.

[ [link removed] ]Indivisible Facebook

[ [link removed] ]Indivisible Threads

[ [link removed] ]Indivisible Instagram

[ [link removed] ]Indivisible TikTok

[ [link removed] ]Indivisible Mastodon



You can unsubscribe from this mailing list at any time:
[link removed]