Dear Friend, I wanted to make sure you didn't miss out on our Spring Into Action Supporter Challenge by becoming one of the 300 new monthly supporters we need in the fight to end Alzheimer's. If you've ever considered giving monthly, now is the moment to take that step. But this challenge only lasts a few more hours. That's why I'm reaching out one last time to ask you to take your place among this select group of champions making a year-round difference in the lives of everyone impacted by this devastating disease. Please act now to take your commitment to the next level as a monthly supporter. Your ongoing generosity will provide a crucial and consistent source of funding to fuel our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. Thank you for all you've done to support our fight. Sincerely, Michael Reich Chief Marketing Officer ---------- Forwarded message ---------- From: Michael Reich, Alzheimer's Association Sent: Saturday, March 6, 2024 To: You Subject: DEADLINE at MIDNIGHT: Will you rise to the challenge?

Help us meet our goal of 300 new monthly supporters.

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Dear Friend, Today is the last day of our Spring Into Action Supporter Challenge. That means we only have until MIDNIGHT TONIGHT to reach our crucial goal of 300 new monthly supporters. I hope we can count on you to join this select group of supporters committed to our fight to end Alzheimer's. Your response is urgently needed, and it looks like you have yet to join the fight as a monthly supporter to offer much-needed care and support and advance vital research all year long. Spring Into Action Supporter Challenge Email: [email protected] Member ID: 22379911 Gift Status: Pending (Donate now.) Before midnight tonight, we want to welcome 300 new monthly Alzheimer's disease-fighting champions. Don't miss your chance to join this devoted community in their monthly quest to end Alzheimer's by providing a month-after-month source of funding to deliver care and support programs and drive promising research forward. It's so crucial that we reach this goal because monthly giving provides one of the most consistent and impactful streams of support we need during this historic time. We took a great step forward with Food and Drug Administration approval of treatments that can meaningfully change the course of the disease for people living with early Alzheimer's. But while these treatments bring new hope to many, they're not the answer for everyone. They aren't cures. Joining our community of monthly sustainers is critical to our ability to keep fighting — day after day, month after month — until everyone living with dementia of any kind can get the treatment, care and support they need and deserve. Can we count on you to become part of this select group before midnight tonight? Friend, you may have friends or loved ones affected by Alzheimer’s, so I know you share my concern about this growing global public health crisis. I’m urging you to join us in the fight against this cruel disease by becoming a monthly supporter to make a lasting difference all year long. Becoming a monthly supporter is easy, convenient and flexible. Most importantly, it'll provide steady, consistent support all year long to help us: Provide support all day, every day, for people living with Alzheimer's and for their caregivers, through our free 24/7 Helpline (800.272.3900) staffed by specialists and master's-level clinicians. Ensure our online resources, like Community Resource Finder and ALZ Connected®, are always available to those who need them. Advance vital Alzheimer's research to advance methods of treatment, prevention and, ultimately, a cure. Advocate for policies that will increase federal research funding and support all those impacted by Alzheimer's. Every time you donate to the fight against Alzheimer's — or forward an email, sign a petition or participate in an event — you bring us closer to our vision of a world without Alzheimer's and all other dementia. But if you want to make an even bigger difference, join the fight as a monthly supporter. Right now, 1 in 3 seniors dies with Alzheimer's or another dementia. And as the size of the U.S. population age 65 and older continues to increase, the number of Americans with Alzheimer's or other dementia will grow. The dementia crisis is more urgent than it's ever been. The clock is ticking down to midnight. Please become a monthly supporter now, so that your generosity can deliver day-after-day help and hope to everyone impacted by this disease. Thank you for making a lasting difference all year long as we strive to help further achieve our mission to lead the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support. Sincerely, Michael Reich Chief Marketing Officer P.S. There's no better time to become a monthly supporter than right now. But our Spring Into Action Supporter Challenge ends at midnight tonight. Please take this crucial next step in your commitment to fight Alzheimer's by becoming a monthly supporter today.

Your donation will strengthen our efforts to advance Alzheimer's care, support and research. From face-to-face support to online education programs and promising global research initiatives, your gift makes a difference in the lives of all those affected by Alzheimer's and other dementias in your community and across the world. Thank you for your continued support. Alzheimer's Association Home Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601 © 2024 Alzheimer's Association. All rights reserved. 800.272.3900 | alz.org® | Donate Please add [email protected] to your address book to ensure you receive all future emails.   Having trouble reading this email? View it in your browser   View your email preferences or unsubscribe.