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Join
the American Television Alliance and our panel of experts as they discuss:
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How TV inventory is
bought and sold within different TV distribution models
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Broadcaster blackouts, why they happen and why they are increasing in intensity each election cycle
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How campaigns can
miss audience share as more frequent blackouts occur around Football Season and Q3/Q4 political spend
- What your campaign
or agency can do to stay ahead of, and informed of the markets, stations
and campaigns being potentially affected
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