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The Trade Desk political report | Engaging the electorate
 
 

Be ready this election cycle with The Trade Desk’s 2024 political report
 
 
 
 
This year, an estimated $10 billion is slated to be spent on political advertising.1 For advertisers looking to make a lasting impression, reaching voters where they increasingly spend their time is crucial.

Get the report to discover why Connected TV and programmatic buying will be the standout advantage for political campaigns in 2024, and how you can use these tools to help supercharge your strategy.
 
 
Download the report now to learn about:
 
 
 

1
 
The higher-than-average streaming trend across battleground states
 

2
 
How programmatic buys offer targeting that direct IO can’t
 

3
 
The correlation between streaming and voter intent
 
 
 
 
1 AdImpact’s 2022 Political Cycle-in-Review
 
 
 
 
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